Customer Service Management (CSM) Essentials Course Overview

The ServiceNow CSM training course is designed to impart a comprehensive understanding of the Customer Service Management (CSM) fundamentals on the Now Platform. This course is essential for those looking to enhance their customer service operations using ServiceNow's CSM solution. It covers key principles, differences from IT Service Management (ITSM), and the importance of not repurposing ITSM for CSM needs. The training dives deep into CSM basics, including terminology, B2B vs. B2C distinctions, customer and product portfolios, and hands-on configuration exercises. Case management is thoroughly explored, with lessons on Communication channels, Agent workspaces, and the relevance of Data analysis in CSM. The customer experience module teaches about B2B and B2C portals, Service Catalog integration, community engagement, and knowledge management, along with practical labs for real-world application. Overall, this ServiceNow CSM training equips learners with the skills needed to deliver exceptional service management experiences to customers.