Salesforce/Build and Analyze Customer Journeys using Marketing Cloud (MKT101)

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Build and Analyze Customer Journeys using Marketing Cloud (MKT101) Course Overview

Enroll for the 5-days Build and Analyze Customer Journeys using Marketing Cloud (MKT101) training and certification course from Koenig solutions.

In this course, you will learn how to build customer journeys within Marketing Cloud. Our trainers will walk you through best practices related to executing, monitoring, and analyzing your journeys, arming you with the tools and know-how to design personalized journeys and engage with your customers in a whole new way.

With this course, you can start your journey to becoming a Marketing Cloud Specialist.

Target Audience

This class is designed for email digital marketers who manage the email channel for their organization. Anyone who is new to Marketing Cloud can go for this course. No prior knowledge of Marketing Cloud is needed.

Learning Objectives

Upon completion of this course, participants will be able to:

  • Explain compliance concepts to ensure optimal deliverability.
  • Use tools within Marketing Cloud to uphold deliverability standards.
  • Utilize Email Design best practices to ensure the best customer experience.
  • Develop effective, relevant messages using Content Builder.
  • Design and test different delivery methods and options when sending an email message.
  • Design and execute customer journeys using automation tools within Marketing Cloud.
  • Differentiate the use cases for different automation activities in Automation Studio and Journey Builder.
  • Define fundamental data management and structure terminology.
  • Use data segmentation tools to create targeted emails.
  • Apply a simple data model concept to a real-world scenario.
  • Define subscriber statuses, unsubscribe methods, and preferences.
  • Analyze marketing campaigns using common KPIs.
  • Solve a common marketing problem using troubleshooting guidance.
  • Prioritize testing methods and tools to ensure quality control.
  • Explain fundamental account and sending administration.
  • Know where to go for more information, guidance, and support.
  • Describe capabilities across the platform.

This is a Rare Course and it can be take up to 3 weeks to arrange the training.

  • 1. Do you have limited Window for training?
  • 2. Can you only spend 4-hours per day?
  • 3. Do you want to start training immediately?
  • If your answer is yes to any one of the above, you need 1-on-1- Training
The 1-on-1 Advantage
Methodology
Flexible Dates
4-Hour Sessions
  • View video
  • The course will be free if we are not able to start within 7 days of booking.
  • Only applicable for courses on which this logo appears.

Your will learn:

Live Online Training (Duration : 40 Hours) Fee On Request
Group Training
06 - 10 Jun 09:00 AM - 05:00 PM CST
(8 Hours/Day)
04 - 08 Jul 09:00 AM - 05:00 PM CST
(8 Hours/Day)
1-on-1 Training
4 Hours
8 Hours
Week Days
Weekend

Start Time : At any time

12 AM
12 PM

1-On-1 Training is Guaranteed to Run (GTR)
Classroom Training (Available: London, Dubai, India, Sydney, Vancouver)
Duration : On Request
Fee : On Request
On Request
Classroom Training is available. Enquire for the fee Click
Ultra-Fast Track

If you can't spare 40 hours. We can offer you an Ultra-Fast Track for 20 hours

Course Prerequisites

Basic Computer Knowledge

Trending Technologies

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FAQ's


Yes, fee excludes local taxes.
The Fee includes:
  • Courseware
Yes, Koenig Solutions is a Salesforce Learning Partner