Search Engine Optimization (SEO) Training Course

Seo Certification Overview

The course on Search Engine Optimization will introduce about the online search, workings of search engines and covers advanced topics: link building, advance keyword research and SEO tools. This course will introduce you to some of the highly refined skills, so that you can make your website works best; the search engine attracts and charts maximum traffic. On completion of the course on Search Engine Optimization at Koenig, students can establish their career in the online marketing industry in which they can also work as freelancer.

Search Engine Optimization (SEO) Training Course (Duration : 32 Hours) Download Course Contents

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8 Hours
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Classroom Training (Available: London, Dubai, India, Sydney, Vancouver)
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Course Modules

Module 1: Basic of SEO
  • Introduction to Online Search
  • Introduction to SEO
  • Knowledge about SERP's
  • How does SEO Affects your business
Module 2: Keywords The Important Element of SEO
  • Introduction to Keywords
  • Keywords Research & Analysis
  • Tools to Analyze Keywords
  • Tools for Searching Keywor
  • Keywords Distribution
Module 3: Content Optimization
  • Understanding Content Optimization
  • Optimizing for Site Structure
  • Types of Content
  • Optimizing Textual &Non Textual Page Elements
  • User Generated Content
Module 4: Understanding The Technical SEO
  • Language which Search Engine Understands
  • How search Engines Index Content
  • Duplicate Content & Colonications
  • Server Side Factors
  • Google Webmaster Tool
Module 5: Content Strategy
  • Understanding Content Strategy
  • Defining your audience, topics, angle & Style
  • Tool for Content Strategy - Editorial Calendar
  • Promoting your Content with Social Media
Module 6: Link Building - Another Important Element of SEO
  • Understanding the Importance of Links
  • Types of Links
  • Link Building Opportunities
  • Link Building Strategies
  • Anchor Text
Module 7: SEO Effectiveness
  • Measuring SEO Effectiveness
  • SEO and Social Share
  • Social Crawlytics
Module 8: SEO For Ecommerce
  • What is Ecommerce & Ecommerce Sites
  • Technical components of E-commerce sites
  • E-commerce Site Structure
  • E-commerce site Content
  • Maximizing Link Building & Social Media Sharing for Ecommerce
Module 9: SEO For Local Search
  • Local Search & Its Elements
  • What is Local Search
  • Google+ Local Page
  • How to create Google+ Local Business Page
Module 10: Useful Tools for SEO
  • SEO Tools for Page Rank
  • SEO Tools Link Tracking/ Analysis
  • Keyword Tools
  • SEO Tools Content Analysis
  • SEO Tools for Analyzing Competition
  • Traffic Analysis Tools
  • Trend Analysis Tools
Module 11: The Past Present & Future of SEO
  • The SEO Past
  • The SEO Present
  • The SEO Future
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Course Prerequisites
  • Basic Knowledge of Windows OS/ MAC OS X.

Upon Completion of this Course, you will accomplish following:-

  • Comprehend the Functions of Search Engines
  • Learn what is Search Engine Optimization
  • Comprehend Misconceptions and Myths about search engines
  • Learn what is Page Rank
  • Comprehend Search Engine Services and Tools
  • Build Accessible Sites
  • Measure and Track Success
  • Understand Indexing and Crawling
  • Work with WebMaster guidelines and tools

Give an edge to your career with Other Technologies certification training courses Students can join the classes for Search Engine Optimization (SEO) at Koenig Campus located at New Delhi, Bengaluru, Shimla, Goa, Dehradun, Dubai & Instructor-Led Online.

FAQ's


Yes, fee excludes local taxes.