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We're here to help you find itThe "Introduction to Google Analytics" course is a comprehensive program designed to educate learners about the fundamentals and advanced features of Google Analytics. Learners will gain an understanding of web analytics, including the collection, analysis, and reporting of website data.
Module 1 sets the foundation by discussing the overview and background of web analytics, establishing the context for the use of analytics in business strategy.
Module 2 introduces Google Analytics, guiding users through setup, navigation, and the interface.
Module 3 delves into reports, teaching how to interpret and utilize data effectively.
Module 4 covers custom reporting, enabling learners to tailor reports to specific business needs.
Module 5 focuses on advanced segmentation for more granular data analysis.
Module 6 explains how to use filters to refine the data and improve accuracy.
Module 7 is about setting and tracking goals to measure business objectives.
Module 8 examines funnels to understand the customer journey.
Finally, Module 9 highlights the integration of Google Ads with Google Analytics for enhanced ad performance tracking. This course equips learners with the knowledge to make data-driven decisions, optimize websites, and measure the success of their digital marketing efforts.
1-on-1 Training
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Customized Training
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4-Hour Sessions
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Free Demo Class
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Purchase This Course
♱ Excluding VAT/GST
Classroom Training price is on request
♱ Excluding VAT/GST
Classroom Training price is on request
Certainly! For students interested in enrolling in the Introduction to Google Analytics course, the following are the minimum prerequisites to ensure a successful training experience:
Please note that while these prerequisites will help you get the most out of the course, a strong willingness to learn and engage with the course material is as important as any prior knowledge.
The "Introduction to Google Analytics" course is designed to equip users with the skills to analyze and improve web performance.
Target audience includes:
Gain a foundational understanding of web analytics and proficiency in Google Analytics to track and analyze web traffic, create custom reports, understand user behavior, and optimize marketing strategies.
