MB-340T00: Microsoft Dynamics 365 Commerce Functional Consultant Course Overview

MB-340T00: Microsoft Dynamics 365 Commerce Functional Consultant Course Overview

The MB-340T00: Microsoft Dynamics 365 Commerce Functional Consultant course is designed to educate learners on how to set up and manage the Dynamics 365 Commerce solution. Through this comprehensive course, participants will dive into configuring commerce headquarters, mastering Product Management, pricing, Discounts, and Loyalty programs, as well as gaining expertise in managing Point of Sale (POS), call centers, and e-commerce channels.

Starting with the basics, Module 1 focuses on setting up Dynamics 365 Commerce Headquarters, including managing statements and configuring Distributed Order Management (DOM). Module 2 delves into the essentials of product configuration, Pricing strategies, and Customer engagement. In Module 3, students will learn to optimize retail store functions and POS systems. Module 4 equips learners with Call center management skills, including handling continuity orders. Finally, Module 5 delivers a thorough understanding of running an e-commerce channel.

By completing the MB-340 course, learners will become adept at using Dynamics 365 Commerce to enhance retail operations, improve customer satisfaction, and drive business success.

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Course Prerequisites

To ensure that participants are well-prepared and can make the most out of the MB-340T00: Microsoft Dynamics 365 Commerce Functional Consultant course, the following are the minimum prerequisites:


  • Basic understanding of retail operations and concepts.
  • Fundamental knowledge of Microsoft Dynamics 365 and its operation.
  • Experience with Microsoft Dynamics 365 Finance and Operations applications is beneficial.
  • Familiarity with common retail channels such as online, brick-and-mortar, and call centers.
  • General IT knowledge, including understanding of networking and database management.

These prerequisites are designed to provide a foundation upon which the course material will build. While prior experience in these areas will be helpful, a strong willingness to learn and engage with the course material can also help overcome gaps in background knowledge.


Target Audience for MB-340T00: Microsoft Dynamics 365 Commerce Functional Consultant

The MB-340T00 course prepares IT professionals to optimize Dynamics 365 Commerce solutions for businesses.


Target audience for the MB-340T00 course includes:


  • Functional Consultants who specialize in Microsoft Dynamics 365 Commerce
  • IT Professionals responsible for configuring and managing retail solutions
  • Business Analysts seeking to understand Dynamics 365 Commerce capabilities
  • Project Managers overseeing commerce platform implementations
  • Retail Managers who need to understand system functionalities
  • E-commerce Specialists involved in online retail operations
  • Call Center Managers who oversee Customer Service and order management
  • Solution Architects designing commerce systems with Dynamics 365
  • Technical Support Staff for Dynamics 365 Commerce platforms
  • Marketing Professionals focusing on promotions and discounts
  • Merchandising Managers responsible for product configuration and management
  • Sales Managers who utilize loyalty programs and affiliations
  • Inventory and Supply Chain Analysts dealing with distributed order management
  • Store Administrators managing POS systems and store operations


Learning Objectives - What you will Learn in this MB-340T00: Microsoft Dynamics 365 Commerce Functional Consultant?

Introduction to Course Learning Outcomes

This course equips learners with the skills to configure and manage Dynamics 365 Commerce, covering HQ setup, Product Management, POS, call centers, and e-commerce operations.

Learning Objectives and Outcomes

  • Understand the prerequisites and how to set up commerce parameters to align with business operations.
  • Familiarize with additional configuration options to enhance the functionality of Dynamics 365 Commerce.
  • Learn to manage financial statements efficiently within the Commerce Headquarters.
  • Gain proficiency in configuring and utilizing Distributed Order Management (DOM) for order fulfillment.
  • Acquire the skills to configure products, manage pricing strategies, and create merchandising hierarchies.
  • Master the ability to set up and manage discounts, promotions, and loyalty programs to drive customer engagement and sales.
  • Understand how to manage customer relationships, loyalty programs, and affiliations to foster brand loyalty.
  • Learn to configure retail stores, manage store inventory, and conduct Point of Sale (POS) operations effectively.
  • Gain the ability to set up and manage call centers, including continuity orders and installment billing processes.
  • Develop skills to configure and operate an e-commerce channel, manage online content, and ensure a seamless online shopping experience.

Technical Topic Explanation

Customer engagement

Customer engagement refers to the ways in which a company interacts with its customers to build a positive and long-lasting relationship. This can include communication through various channels such as email, social media, and customer support, as well as ensuring a satisfactory customer experience at every touchpoint. Effective customer engagement strategies aim to meet or exceed customer expectations, increase loyalty and retention, and encourage active participation and feedback. This results in more satisfied customers and often leads to increased revenue for the company.

Product Management

Product Management is the discipline of guiding every step of a product's lifecycle, from development to positioning and pricing by understanding the market and consumer needs. It involves working closely with engineers and designers to create products that fulfill customer demands. The goal is to align the business strategy with market requirements to deliver superior value. Product managers prioritize features, coordinate releases, and boost the product's success in the market through strategic moves, ensuring the product not only meets but exceeds customer expectations.

Pricing strategies

Pricing strategies are various methods used by businesses to determine the best price for their products or services. They include cost-based pricing, where prices are based on production costs plus a markup; competitive pricing, which sets prices based on competitors' prices; value-based pricing, focusing on how much customers believe a product is worth. Businesses choose their pricing strategy based on market conditions, product life cycle, and customer demand, aiming to maximize profits, increase market share, or penetrate the market effectively. Choosing the right strategy is crucial for success in any competitive market.

Discounts

Discounts are reductions on the regular price of products or services, offered by businesses to encourage more sales or reward specific customer groups. This pricing strategy can help attract new customers, build customer loyalty, and increase overall sales volume. Discounts could be applied in various forms such as percentage off, dollar amount off, buy one get one free, or through loyalty programs. Each type of discount serves distinct marketing or inventory goals. It's crucial for businesses to analyze the impact of discounts on profitability and ensure they align with business objectives and customer expectations.

Loyalty programs

Loyalty programs are structured marketing strategies designed by businesses to encourage customers to continue to shop at or use the services of those businesses associated with each program. These programs typically provide a reward, discount, or other incentives as a reward for loyalty. Customers usually sign up and accumulate points, miles, or credits for purchases and activities, which can then be redeemed for various benefits, keeping customers engaged and encouraging repeat purchases. Effective loyalty programs increase customer retention and boost their overall lifetime value to the business.

Call center management

Call center management involves overseeing the daily operations of a call center. This includes managing staff, monitoring call volume, and ensuring that customer inquiries are handled efficiently and effectively. Effective management also involves training representatives on product knowledge and customer service skills, implementing technology to track and improve performance, and analyzing data to make informed decisions. The goal is to increase customer satisfaction and operational efficiency while reducing costs and handling times. Successful call center management enhances the company's ability to support its customers and improve the overall customer experience.

Target Audience for MB-340T00: Microsoft Dynamics 365 Commerce Functional Consultant

The MB-340T00 course prepares IT professionals to optimize Dynamics 365 Commerce solutions for businesses.


Target audience for the MB-340T00 course includes:


  • Functional Consultants who specialize in Microsoft Dynamics 365 Commerce
  • IT Professionals responsible for configuring and managing retail solutions
  • Business Analysts seeking to understand Dynamics 365 Commerce capabilities
  • Project Managers overseeing commerce platform implementations
  • Retail Managers who need to understand system functionalities
  • E-commerce Specialists involved in online retail operations
  • Call Center Managers who oversee Customer Service and order management
  • Solution Architects designing commerce systems with Dynamics 365
  • Technical Support Staff for Dynamics 365 Commerce platforms
  • Marketing Professionals focusing on promotions and discounts
  • Merchandising Managers responsible for product configuration and management
  • Sales Managers who utilize loyalty programs and affiliations
  • Inventory and Supply Chain Analysts dealing with distributed order management
  • Store Administrators managing POS systems and store operations


Learning Objectives - What you will Learn in this MB-340T00: Microsoft Dynamics 365 Commerce Functional Consultant?

Introduction to Course Learning Outcomes

This course equips learners with the skills to configure and manage Dynamics 365 Commerce, covering HQ setup, Product Management, POS, call centers, and e-commerce operations.

Learning Objectives and Outcomes

  • Understand the prerequisites and how to set up commerce parameters to align with business operations.
  • Familiarize with additional configuration options to enhance the functionality of Dynamics 365 Commerce.
  • Learn to manage financial statements efficiently within the Commerce Headquarters.
  • Gain proficiency in configuring and utilizing Distributed Order Management (DOM) for order fulfillment.
  • Acquire the skills to configure products, manage pricing strategies, and create merchandising hierarchies.
  • Master the ability to set up and manage discounts, promotions, and loyalty programs to drive customer engagement and sales.
  • Understand how to manage customer relationships, loyalty programs, and affiliations to foster brand loyalty.
  • Learn to configure retail stores, manage store inventory, and conduct Point of Sale (POS) operations effectively.
  • Gain the ability to set up and manage call centers, including continuity orders and installment billing processes.
  • Develop skills to configure and operate an e-commerce channel, manage online content, and ensure a seamless online shopping experience.