Building the Business Case Course Overview

The "Building the Business Case" course is designed to equip learners with the essential skills and knowledge needed to craft compelling business cases that effectively justify project investments. It's ideal for professionals seeking to influence stakeholders and secure funding for their initiatives.

Module 1: What is a business case? introduces the concept and importance of a business case, setting the foundation for the course.

Module 2: Purpose of a business case delves into the reasons behind creating a business case, highlighting its role in driving decision-making.

Module 3: Structure of a business case provides a blueprint for assembling a business case, covering both internal and high-level requests for funding, ensuring that learners understand the components of a well-structured document.

Module 4: Tips for writing a successful business case imparts practical advice for both internal and high-level funding requests, emphasizing clarity, conciseness, and persuasiveness.

By the end of the course, participants will be adept at developing business cases that stand out, maximizing their chances of getting projects off the ground.