AI+ Marketing™
The AI+ Marketing™ course by AI CERTs equips marketing professionals with practical AI integration skills to solve campaign inefficiency, low personalization, and poor ROI—challenges faced by 78% of digital marketers according to AI CERTs’ 2024 industry report. Designed for marketing managers, digital strategists, and campaign analysts, it delivers hands-on training in AI-driven content personalization, predictive analytics, multichannel automation, and ethical AI use, enabling data-backed decision-making and enhanced customer journey mapping.
This course prepares learners for the official AI+ Marketing Practitioner™ (AP-240) certification exam, featuring 50 multiple-choice questions and a 70% passing threshold. With Koenig Solutions’ official vendor-authorized courseware and 30-day lab access, professionals gain real-world practice to confidently implement scalable AI marketing strategies and drive measurable business growth.
Training Formats & Pricing
100% Happiness Guarantee · Free Rescheduling · Secure Payment
Course Overview
The AI+ Marketing™ course by AI CERTs is designed for marketing professionals seeking to leverage artificial intelligence to transform traditional strategies into data-driven, high-impact campaigns. Specifically aligned with the AI+ Marketing Practitioner™ certification exam (AP-240), this program serves roles such as Digital Marketing Managers, Marketing Analysts, and AI Marketing Consultants. Unlike generic training providers, AI CERTs offers industry-validated curriculum and specialized expertise in AI-driven marketing, ensuring professionals gain a competitive edge. This comprehensive program consists of 40 hours of intensive training across 12 modules, providing the depth required to master modern marketing technologies.
Learners engage with key platforms including HubSpot, ActiveCampaign, and AI-powered analytics tools to build real-world marketing solutions. The course includes hands-on practice through case studies and project-based learning, where students configure AI-driven email workflows, design personalized content strategies, and implement predictive models for customer behavior. Using a virtual lab environment, participants complete a capstone project: crafting a scalable, AI-integrated multichannel marketing strategy tailored to a real business scenario. These practical exercises emphasize strategic planning, ethical AI use, and performance measurement, ensuring mastery of both technical execution and strategic alignment.
This course prepares candidates for the AI+ Marketing Practitioner™ certification (AP-240), an industry-recognized credential validating expertise in AI-powered marketing strategies. Certified professionals report an average salary increase of 22%, with roles in AI marketing strategy commanding median salaries over $95,000 in North America. AI CERTs provides official courseware, expert instructor support, and a flexible schedule, ensuring learners receive high-quality, focused education. Graduates emerge ready to lead digital transformation in marketing, driving innovation, improving ROI, and advancing into leadership roles in AI-driven marketing organizations.
What You'll Learn
Prerequisites
- Minimum 2+ years of professional experience in digital marketing, specifically in segmentation, branding, and the marketing mix, required for AI+ Marketing™ by AI CERTs
- Proficiency in Google Analytics 4 and enterprise CRM systems, with a demonstrated ability to interpret complex data sets for campaign optimization
- Foundational technical knowledge of machine learning model deployment and AI-driven data processing, essential for AI+ Marketing™ by AI CERTs curriculum
- Documented hands-on experience with marketing automation platforms and AI-powered personalization engines, including the ability to configure automated workflows
- Must be able to design data-driven marketing campaigns and measure performance metrics using AI-generated insights to inform strategic adjustments
- Technical competency in predictive analytics and data modeling, with the ability to execute data-driven targeting strategies to improve ROI
Certification Exam
Everything you need to know about the AP-240 certification exam
Course Curriculum
Structured learning with hands-on labs and real-world scenarios
1
Day 1– Mastering AI+ Marketing™ Fundamentals
2
Day 2– AI+ Marketing™ Content Personalization
3
Day 3– AI+ Marketing™ Social and Email
4
Day 4– AI+ Marketing™ Analytics Mastery
5
Day 5– Ethical AI+ Marketing™ Strategy
What's Included in Your Training
Every enrollment comes packed with resources to maximise your learning and exam success
Official Courseware
Hands-On Lab Environment (30 days)
Exam Preparation Materials
Practice Test Questions (200+)
Certificate of Completion
Post-Training Support (30 days)
Session Recording Access
Free Rescheduling (7+ days notice)
Hands-On Lab
Live Lab Sandbox
Real EnvironmentPractice in a real lab environment with full access to the tools and services covered in the course.
30+ Guided Labs
30+Step-by-step lab exercises designed to reinforce each module with practical, hands-on tasks.
Lab Manual Included
Full GuideComprehensive lab guide with detailed instructions, screenshots, and troubleshooting tips.
Post-Training Access
30 Days30 days of extended lab access after your training ends so you can continue practicing.
Career Outcomes
of AP-240 certified professionals report career advancement within 6 months
Salary Impact
Average salary increase reported after obtaining the AP-240 certification
*Source: Glassdoor / LinkedIn 2025
Job Roles
- AI Marketing Specialist
- Marketing AI Strategist
- Digital Marketing Automation Manager
- AI Content Marketing Lead
- Campaign AI Analyst
Companies Hiring
and 5,000+ organizations worldwide seeking AP-240 certified professionals
Course Student Reviews
Real results from IT professionals who trained with Koenig — rated 4.9/5 from 18,400+ verified reviews.
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★★★★★
“Passed AZ-104 on first attempt. The MCT knew the exact exam patterns and the labs were exactly what Microsoft tests. Worth every penny.”
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“The 1-on-1 format was a game changer. My trainer adjusted the pace to my schedule and I cleared PL-300 while working full-time.”
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AZ-305 Expert ✓ Verified -
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“As an L&D head I've used 5 training vendors. Koenig's MCT quality, MOC materials, and ESI compliance is in a different league.”
100+ Learners Trained ✓ Verified -
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“SC-900 and SC-300 back to back — both cleared first try. The security curriculum at Koenig is incredibly thorough and up to date.”
SC-300 Certified ✓ Verified -
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“AI-102 was daunting but the trainer broke it down perfectly. Real Azure OpenAI labs made the difference. Highly recommend.”
AI-102 Certified ✓ Verified -
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“DP-600 Fabric certification done in 3 weeks of part-time study. The customised schedule around my timezone was a lifesaver.”
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“Our whole DevOps team got AZ-400 certified through Koenig's corporate training. Smooth logistics and top-tier MCTs throughout.”
AZ-400 Team Training ✓ Verified -
★★★★★
“Passed AZ-104 on first attempt. The MCT knew the exact exam patterns and the labs were exactly what Microsoft tests. Worth every penny.”
AZ-104 Certified ✓ Verified -
★★★★★
“I trained 15 of my team members for SC-200. Koenig's on-site delivery was seamless and all 15 passed within 3 months.”
Enterprise Client ✓ Verified -
★★★★★
“The 1-on-1 format was a game changer. My trainer adjusted the pace to my schedule and I cleared PL-300 while working full-time.”
PL-300 Certified ✓ Verified -
★★★★★
“From AZ-900 to AZ-305 in 6 months. Koenig's structured roadmap and MCT mentoring made the expert level achievable.”
AZ-305 Expert ✓ Verified -
★★★★★
“As an L&D head I've used 5 training vendors. Koenig's MCT quality, MOC materials, and ESI compliance is in a different league.”
100+ Learners Trained ✓ Verified -
★★★★★
“SC-900 and SC-300 back to back — both cleared first try. The security curriculum at Koenig is incredibly thorough and up to date.”
SC-300 Certified ✓ Verified -
★★★★★
“AI-102 was daunting but the trainer broke it down perfectly. Real Azure OpenAI labs made the difference. Highly recommend.”
AI-102 Certified ✓ Verified -
★★★★★
“DP-600 Fabric certification done in 3 weeks of part-time study. The customised schedule around my timezone was a lifesaver.”
DP-600 Certified ✓ Verified -
★★★★★
“Our whole DevOps team got AZ-400 certified through Koenig's corporate training. Smooth logistics and top-tier MCTs throughout.”
AZ-400 Team Training ✓ Verified
-
★★★★★
“Passed AZ-104 on first attempt. The MCT knew the exact exam patterns and the labs were exactly what Microsoft tests. Worth every penny.”
AZ-104 Certified ✓ Verified -
★★★★★
“I trained 15 of my team members for SC-200. Koenig's on-site delivery was seamless and all 15 passed within 3 months.”
Enterprise Client ✓ Verified -
★★★★★
“The 1-on-1 format was a game changer. My trainer adjusted the pace to my schedule and I cleared PL-300 while working full-time.”
PL-300 Certified ✓ Verified -
★★★★★
“Passed AZ-104 on first attempt. The MCT knew the exact exam patterns and the labs were exactly what Microsoft tests. Worth every penny.”
AZ-104 Certified ✓ Verified -
★★★★★
“I trained 15 of my team members for SC-200. Koenig's on-site delivery was seamless and all 15 passed within 3 months.”
Enterprise Client ✓ Verified -
★★★★★
“The 1-on-1 format was a game changer. My trainer adjusted the pace to my schedule and I cleared PL-300 while working full-time.”
PL-300 Certified ✓ Verified
-
★★★★★
“From AZ-900 to AZ-305 in 6 months. Koenig's structured roadmap and MCT mentoring made the expert level achievable.”
AZ-305 Expert ✓ Verified -
★★★★★
“As an L&D head I've used 5 training vendors. Koenig's MCT quality, MOC materials, and ESI compliance is in a different league.”
100+ Learners Trained ✓ Verified -
★★★★★
“SC-900 and SC-300 back to back — both cleared first try. The security curriculum at Koenig is incredibly thorough and up to date.”
SC-300 Certified ✓ Verified -
★★★★★
“From AZ-900 to AZ-305 in 6 months. Koenig's structured roadmap and MCT mentoring made the expert level achievable.”
AZ-305 Expert ✓ Verified -
★★★★★
“As an L&D head I've used 5 training vendors. Koenig's MCT quality, MOC materials, and ESI compliance is in a different league.”
100+ Learners Trained ✓ Verified -
★★★★★
“SC-900 and SC-300 back to back — both cleared first try. The security curriculum at Koenig is incredibly thorough and up to date.”
SC-300 Certified ✓ Verified
-
★★★★★
“AI-102 was daunting but the trainer broke it down perfectly. Real Azure OpenAI labs made the difference. Highly recommend.”
AI-102 Certified ✓ Verified -
★★★★★
“DP-600 Fabric certification done in 3 weeks of part-time study. The customised schedule around my timezone was a lifesaver.”
DP-600 Certified ✓ Verified -
★★★★★
“Our whole DevOps team got AZ-400 certified through Koenig's corporate training. Smooth logistics and top-tier MCTs throughout.”
AZ-400 Team Training ✓ Verified -
★★★★★
“AI-102 was daunting but the trainer broke it down perfectly. Real Azure OpenAI labs made the difference. Highly recommend.”
AI-102 Certified ✓ Verified -
★★★★★
“DP-600 Fabric certification done in 3 weeks of part-time study. The customised schedule around my timezone was a lifesaver.”
DP-600 Certified ✓ Verified -
★★★★★
“Our whole DevOps team got AZ-400 certified through Koenig's corporate training. Smooth logistics and top-tier MCTs throughout.”
AZ-400 Team Training ✓ Verified
Frequently Asked Questions
Everything you need to know about the AP-240 training course
Is the AI+ Marketing™ certification exam included in the course fee, and what is the cost if separate?
What training formats are available for AI+ Marketing™, and is Guaranteed-to-Run scheduling offered?
How long is lab access provided for AI+ Marketing™, and what type of environment is used?
What is Koenig's rescheduling and cancellation policy for the AI+ Marketing™ course?
What is the format, duration, and passing score of the AI+ Marketing™ AP-240 exam?
How long is the AI+ Marketing™ certification valid, and what is the renewal process and cost?
What post-training support does Koenig provide after completing the AI+ Marketing™ course?
What are the prerequisites or prior experience needed for the AI+ Marketing™ certification?
What career impact or salary increase can professionals expect after earning the AI+ Marketing™ certification?
How does instructor-led AI+ Marketing™ training compare to self-study in terms of exam success and skill retention?
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